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Institute for Advanced Application

IAA Centers

Informatics and Technology Trials Office

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  • IAA@geisinger.edu

Institute for Advanced Application Leadership
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mooreGregory J. Moore, MD, PhD

Director, Institute for Advanced Application
Chief Emerging Technology and Informatics Officer (CETIO)

Dr. Gregory Moore serves as Chief Emerging Technology and Informatics Officer (CETIO) for Geisinger Health System and Director of Geisinger’s Institute for Advanced Application (IAA).  In his role as IAA Director, Dr. Moore oversees the Institute’s three Centers (Center for Re-engineering Healthcare, Center for Clinical Innovation, Center for Emerging Technology and Informatics), negotiates external Institute collaborations and partnerships through the Geisinger Informatics and Technology Trials Office, and manages core Institute facilities and personnel.  In his role as Geisinger’s CETIO, Dr. Moore leads strategic future focused disruptive technology and informatics initiatives to shape and transform the future of healthcare at Geisinger, nationally and globally. In addition to his executive leadership roles, Dr. Moore continues to practice as a Diagnostic Neuroradiologist and maintains an active research program as an Abigail Geisinger Clinician Investigator.  Prior to assuming his present positions, Dr. Moore served as Vice Chair of Radiology for Geisinger Health System with responsibilities including Informatics and Research.  In that role he led radiology through transformational changes in their informatics systems resulting in significant improvement in performance and quality metrics and contributing to marked growth of the department.  Prior to his arrival at Geisinger, Dr. Moore held appointments at Los Alamos National Laboratory, Wayne State University School of Medicine and most recently at Penn State University where he was a tenured Professor in the College of Medicine.

An engineer, magnetic resonance physicist, neuroscientist, and neuroradiologist, Dr. Moore received his PhD from Massachusetts Institute of Technology (MIT) and subsequently added his MD at Wayne State University School of Medicine followed by residency training in Diagnostic Radiology and subsequent fellowship training in Neuroradiology, both at Penn State University College of Medicine. Dr. Moore is a prolific author with a substantial track record as a funded research investigator from the NIH and other federal agencies as well as from industry sponsors and private foundations. He is a frequently sought after speaker at national and international scientific and medical meetings, and has served on numerous expert advisory committees, advisory boards and study sections as a subject matter expert in the areas of emerging neuroscience, imaging technology, radiological sciences, informatics, and health/science technology policy. Dr. Moore is a Diplomate of the American Board of Radiology in Diagnostic Radiology and Neuroradiology and has special clinical expertise and interest in pediatric neuroradiology, areas of advanced imaging, informatics, technology and radiological sciences.

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