Geisinger Names New Executive Vice President and Chief Financial Officer

DANVILLE, Pa. – Geisinger has named Kevin V. Roberts, MBA, CPA, its new executive vice president and chief financial officer. Roberts will oversee all financial activities of the integrated health care delivery system and will serve on Geisinger’s executive leadership team. 

Roberts succeeds Kevin Brennan, CPA, FHFMA, who announced his retirement at the end of 2017 after more than 20 years with the health system. Brennan is Geisinger’s longest-serving CFO and has earned Geisinger numerous honors for financial leadership. Brennan will remain at Geisinger through June when he will become Chair of Healthcare Financial Management Association (HFMA). 

Set to join Geisinger in April, Roberts has extensive and wide-ranging experience in business development and growth, corporate finance, health plans, mergers and acquisitions, financial operations, technology and investment management in large, complex, multi-site healthcare organizations. He joins Geisinger from BJC HealthCare, St. Louis, Missouri, a 15-hospital health system that includes Barnes-Jewish Hospital and St. Louis Children’s Hospital and its academic partner, Washington University School of Medicine, where he served as senior vice president and chief financial officer. 

During his more than 30 years of professional experience, Roberts has also held executive-level finance positions at University Hospitals Health System and the Cleveland Clinic, both in Cleveland, Ohio, and Proctor Hospital in Peoria, Illinois. 

“Throughout his career, Kevin Roberts has demonstrated a commitment to delivering the best in patient care combined with financial expertise,” said David T. Feinberg, M.D., MBA, Geisinger president and CEO. “We look forward to the contributions he will make as part of our leadership team and we’re confident he has the exceptional skills necessary to fill the shoes left by Kevin Brennan.”

Roberts earned a bachelor’s degree in business with a concentration in accountancy from Eastern Illinois University, Charleston, and a master’s degree in business administration from Bradley University, Peoria. He is a certified public accountant. 

“It’s an exciting time to be joining Geisinger, an organization with a 100-plus year legacy of providing exceptional care to the communities it serves,” Roberts said. “I look forward to being part of an innovative and forward-thinking team that keeps patients at the center of everything we do.” 

About Geisinger
Geisinger is among the nation’s leading providers of value-based care, serving 1.2 million people in urban and rural communities across Pennsylvania. Founded in 1915 by philanthropist Abigail Geisinger, the non-profit system generates $10 billion in annual revenues across 134 care sites - including 10 hospital campuses, and Geisinger Health Plan, with 600,000 members in commercial and government plans. The Geisinger College of Health Sciences educates more than 5,000 medical professionals annually and conducts more than 1,400 clinical research studies. With 26,000 employees, including 1,600 employed physicians, Geisinger is among Pennsylvania’s largest employers with an estimated economic impact of $14 billion to the state’s economy. On March 31, 2024, Geisinger became the first member of Risant Health, a new nonprofit charitable organization created to expand and accelerate value-based care across the country.  Learn more at geisinger.org or connect with us on Facebook, Instagram, LinkedIn and X.